Webinars

7 Measures To Value Product Design

Program Description

The program focuses on measures that characterize or quantify good design in the eyes of customers and users. While some measures also have utility for internal purposes such as product quality, reliability, and cost, this program centers on how customers, users, markets, and the investor community regard the products.

We discuss seven different KPIs that range from codifying the quality and robustness of ID and UX designs, to metrics that gauge pricing gross margins and potential market value, to indexes that provide for cross-market comparisons and market cap premiums.

The “Plus” in this 7-6-7 Series program will briefly touch on several other metrics relevant to good product design including customer satisfaction, completion rates, NPS, and others.

Bibliographic references are provided for the numerous cases and examples we cite to enable all participants to further their investigation on the subjects of specific interest.

There will be two polls.

Demo Recording | 5 Minutes | 7 Measures To Value Product Design

These demo recordings of recent webinars and courses give viewers an idea of the subject matter by sharing the cover and table of contents of the document used in the program. You will see how we set the stage as we begin. You will get an idea of how we package the full-length recording, and the music we add, in 5 minutes. Some folks say that our numerous complete bibliographic references, with the URLs, of the sources we cite, saves them hours surfing the web to find accurate and reliable information. Check out the demo. Get the full length version. Please click on the TV screen at the bottom of this page and it will bring you to the GGiSTORE.

Program Agenda

Can Product Design & Digital Design Be Separated?

7 Measures To Grasp Product Design Value

SUS
HEART&
PPP
ROX
Composite BPI For Digital Design
DVI Benchmark
MDI Benchmark
PLUS - Briefs on Customer Satisfaction, Completion Rates, NPS, More, ..

Adding Product Design Measures To A Metrics Dashboard

Presenter

Bradford L. Goldense, President, GGI

Brad Goldense has been focusing on the strategies, tactics, and operations of product management, development, and manufacturing since the 1980s. He has authored over 300 publications and consulted to over 200 companies across the world. Some 500 companies have participated in his seminars and masterclasses. Mr. Goldense holds a BSCE from Brown University and an MBA from Cornell University; along with professional accreditations in new product development, engineering, manufacturing engineering, production and inventory management, and computing. Brad taught in the Executive Masters in Engineering Management program at the Gordon Institute of Tufts University for nineteen years. He has appeared on World Business Review, CNBC, and PBS.